Marketing automation may seem scary and not easy right away, perhaps even impossible to incorporate into your daily routine—but it doesn't have to be. With a great balance of information, instruction, and examples, this easy to follow learning experience features, over many lessons, a mixture of infographics, guides, free downloads, step by step walkthroughs and more. And all of it is designed to deliver you an easy to follow and replicate (and build off) marketing automation education to use in your business to accelerate it to the next level!
Whether you’re a more advanced marketer looking to refresh your basics (or learn a new system) or you’re an small business automation newbie just starting to automate some of your most time-consuming marketing processes — or somewhere in between—you’re right where you should be.
To move forward together, it’s important that we all start on the same page. Your marketing is worthless without systems that organize and automatically contact/delight/and engage your potential new customers. That’s why in our first lesson, we’ll answer the question, “What is marketing automation?” Then, we’ll talk about the power and limitations of this amazing process. Lastly, we’ll discuss what marketing automation actually is—and what it can be—when it comes to your business.
From automated emails, to social media posting, customer education, employee training, to website tracking analytics, and retargeted ads, there are as many ways to use marketing automation as there are business ideas in the world. While I certainly can’t cover them all, this lesson will take you through some of my primary uses for marketing automation. Throughout, we’ll help you look at how you might start applying one—or even many—of these marketing automation uses in your own business.
This is the meat and potatoes of this whole course! In this chapter we’re going on a tour of the DRIP marketing automation software. I would be remiss in not teaching you all about the tool at your disposal. In this chapter, we’ll talk about the different aspects of this amazing marketing automation tool, as well as the common daily uses of this software. We will break down each element into it's parts (tags, rules, workflows, campaigns, etc) to get you a great basic understanding of how the whole system works. Then, in next lesson, we start building your business automation using these parts!
This lesson is where we put all those parts we learned about in the last lesson to good use. I get down and dirty with example of my most successful workflows, some great ideas for your workflow, tags to create and get you started on your way to automating your business. AND WE GO STEP BY STEP TO LEARN HOW TO CREATE THEM. We will look at fantastic examples of marketing automation and sample workflows through the lens some of the most successful marketers out there - we’ll show you how the best of the best are using marketing automation strategies to succeed. Then, give you the chance to rip them off, take them into your business, tweak them, and use them to generate your version of success!
If you’re familiar with marketing at all, you know how fast things can change. Trends, tools, and best practices often shift, grow, and become different over time. This lesson is designed to empahsize the best way I know to track and segment your list and activity to best prepare for massive growth. I know that this course only started to give you the backbone to support your marketing efforts. These are just the basics. In this lesson I also show you more advanced tips and tricks that will enhance your core campaigns we just created! We also talk about the different ways to keep building your funnel and further options to grow using other forms of advertising (Drip and Facebook Integrations, etc)- all built on lessons learned in this course.
Who’s teaching me?
The lessons in this course comes from the Eric Christensen - a physical therapist and small business owner as well as Digital Entreprenuer. The content included here is the culmination of knowledge I've gained from living in the trenches and self-teaching and learning all about automation. What you get in this is a proven to work system that has been tried and tested by myself in my own businesses. I've vetted many automation softwares before and Drip is the easiest to learn and manage as well as teach your staff.
What will I learn in this course?
- What marketing automation is.
- How Marketing Automation Can Fit in Your Business
- How DRIP is a cost effective (read FREE) to start system you can build out to master your business system TODAY.
- The critical workflows to implement for your business.
- Built for you Workflows and Templates You Can Plug Right in to your workflows.
-Get customers educated using workflows, campaigns, and even add then to Facebook Audiences if you want!
-Private Facebook Group for Members to collaborate, ask questions and continue to grow after the course.
Who is this Course For?
I've designed this course for any small business owner who has decided that all the mundane daily tasks that should be automatic are too much. It is for a go-getter who knows they want to grow and wants the knowledge and a tool that can scale and support that growth without breaking the bank. If you are craving more from your business without having to execute every part of it, this is for you.
What is the Cost?
Regular Cost: $197.27
(yes, I used 7s in the cost so you'd remember it!)
Early Bird Pre-Sell Cost: $97.17
Of course, that price can't last forever. It's only for the first 50 folks to sign up for the limited offer Pre-Sell. After that, the cost goes up to the regular price.
As a small business owner, I know that every penny counts.
I priced this course to make it accessible to those businesses wanting to grow.
If you could hire a full time employee who never got sick, worked 24/7/365, did EXACTLY what you asked them to do the first time, and every time, changed as you changed and grew as your business grew without every having to need a second employee would you do it?
Of course you would.
For the low price of this course, you will learn how to 'HIRE' and train that employee (your automation system) for the lifetime of your business.
Oh yeah, did I mention that this employee is FREE while you set expectations and train them?
It's a no brainer.
Take the best (and smallest step) that will pay you dividends in the future - sign up below.
Learn how to master the automation process, take charge of your business, and make the customer lifecycle for your business so robust they have no choice but to buy from you!